Disposable inhalation device that releases smoke which is not directly inhaled

Psychological addiction to cigarettes is just as powerful as nicotine addiction. 

The product resembles a traditional cigarette, but instead of inhaling smoke, the ex-smoker inhales ambient air infused with a harmless flavor, while maintaining the same rituals, habits, and enjoyment of smoking. 

Yes. Each year, 5% of smokers worldwide successfully quit smoking, but they still experience pain.

There are more than 1 billion smokers in the world, and 5% of them quit smoking every year, which is a figure of 50 million smokers.

It is estimated that 37.1% (34.0%–40.5%) of the individuals would relapse within 10 years after reporting 1 year of abstinence.

The invention addressed a major gap in the prior art.

• Type of innovation: Disruptive innovation (new technology, existing market)
• Level of innovation: Breakthrough innovation (we push something to the next level)
• NOT an e-cigarette
• battery-free
• tar-free
• CO2-free
• nicotine-free (first phase)
• simple solution
• certified
• patented
• unique value proposition
• excise tax-free product (second phase)

An estimate of the total addressable market?

Potential Customers/End Users. Who might benefit?